WHEN THE GAME'S OVER, ADVENTURE BEGINS IN “WRECK-IT RALPH”
From Walt Disney Animation Studios
and Emmy®-winning director Rich Moore comes "Wreck-It Ralph," a
hilarious, arcade-game-hopping adventure. For decades, Ralph (voice of John C.
Reilly) has been overshadowed by Fix-It Felix, Jr. (voice of Jack McBrayer),
the good-guy star of their game who always gets to save the day. Tired of
playing the role of a bad guy, Ralph takes matters into his own massive hands
and sets off on a journey across the arcade through multiple generations of
video games to prove he's got what it takes to be a hero.
Photo courtesy of Walt Disney Animation |
On
his quest, Ralph meets tough-as-nails Sergeant Calhoun (voice of Jane Lynch)
from the first-person action game Hero’s Duty, and feisty misfit Vanellope von
Schweetz (voice of Sarah Silverman) from the candy-coated cart-racing game
Sugar Rush, who may just be his first real friend. But everything changes when
a deadly enemy is unleashed, threatening the entire arcade and Vanellope
herself. Ralph finally gets his chance to save the day—but can he do it in
time?
When
Rich Moore joined Walt Disney Animation Studios and began developing “Wreck-It
Ralph,” he had a big problem. “Arcade-game characters have no free will,” he
says. “They’re programmed to do one thing day in and day out—they don’t have a
choice in the matter. I thought, ‘That’s boring.’”
Or
is it?
“I
realized it’s actually a great conflict,” says the director. “Within this
world, there are strict rules: you do one job and one job only. What if there
was a character who didn’t like his job?”
At
nine feet tall and 643 pounds, Ralph is certainly a force to be… well,
wreck-oned with. He’s a massive guy charged with wrecking the apartment
building in a place called Niceland. Much to Ralph’s dismay, a spry sport named
Fix-It Felix Jr. is called on to fix the building and save the day with his
magic hammer, earning cheers, accolades and a fancy gold medal from the
Nicelanders.
“Ralph
is the bad guy in an old 1980s arcade game who’s wondering—after 30 years of
playing his assigned role—‘Is this it?’” says Moore. “So, like a lot of us, he
tries to solve an internal problem with an external solution: he’s going to try
to win a medal—if he could win just one, he thinks he’ll earn the kind of love
and respect Felix gets.”
“So
Ralph embarks on this journey across the arcade to try to earn that medal,”
says producer Clark Spencer. “Of course, the real journey is for him—and
everyone else—to realize that while he’s programmed to be one thing, it doesn’t
mean that’s what he is on the inside.”
Ralph’s
quest will take him from his home in the game Fix-It Felix Jr. into the vast
worlds the arcade has to offer. “We jump from Ralph’s very simple 8-bit world
to Hero’s Duty,” says Spencer. “Hero’s Duty is a modern, first-person shooter
game—it’s brand new, the best game in the arcade, the most advanced game out
there. In this game, Sergeant Calhoun heads up a platoon of soldiers fighting
off Cy-Bugs that are annihilating the universe. It’s very intense.”
His
efforts going awry, Ralph finds himself jetting from the tough world of Hero’s
Duty to something a little sweeter—literally. “Sugar Rush is a 1990s
cart-racing game set in a world that’s made entirely out of candy,” says Moore.
“So this world is more whimsical. It’s got a classic Disney feel mixed with an
anime influence.”
“But
while it has a sweet veneer,” adds Spencer, “there’s a dark side to Sugar
Rush.”
“A
good movie makes the audience feel like they’ve journeyed with the characters,”
says Moore. “I think the audience will expect comedy and action. They’ll expect
the state-of-the-art animation and spectacle that still blows me away. But I
think they’ll be surprised by how much heart the movie has and how much they’re
going to love these characters.”
Opening
across the Philippines in Nov. 01 in Disney Digital 3D and regular theaters,
“Wreck-It Ralph” is distributed by Walt Disney Studios Motion Pictures
International through Columbia Pictures.
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